No matter where you are in your business, getting your name out there is the KEY to booking more weddings. If you’re in a place that is dealing with a lot of cancelations and you’re struggling to get in new leads, you have to start getting your name out there and in front of couples so that you can start booking weddings again. Today we are talking about the 2 Most Important Ads To Get Your Name Out There so that you can start booking for this year and even the next.
1. Lead Magnet Ad
This type of Ad is straight value! For example, for a Lead Magnet Ad you might put out something that says “5 Tips To Choose The Right DJ For Your Wedding” or maybe, “3 Steps To Start Planning A Destination Wedding”. You are providing so much value, that in exchange you are hoping that someone reaches out to you. This is a fantastic way to get your name out there because you are just GIVING valuable information to couples.
The only caveat with this one is that you do have to have an email follow up campaign. You can’t just put out the blog and hope that people will reach out. How often do you vaguely remember a business but not enough to follow up with them? If you’re like most people, probably pretty often! The same rings true for couples who are planning their wedding. They are seeing TONS of wedding professionals as they search for vendors so you have to make yourself stand out by following up.
2. Lead Ad
This Ad is my favorite type, especially right now because it’s direct and straight to the point! These are Ads that ask things like, “Are you looking for a wedding DJ?” or, “Are you looking for a barn venue?” Lead Ads are direct and specifically encourage viewers to reach out.
One great thing about this is that Lead Ads do not require as much. You are able to catch someone as they are casually scrolling through Facebook or Instagram during the day. The catch is that you have to get back to them as soon as they reach out so they know that you are interested and excited to talk to them!
These two types of Ads are going to help you reach new people, get in front of couples who have never heard of you, and couples who are planning their wedding right now! Both types of Ads are going to help you get in more inquiries so you can actually start booking more weddings. Whether you live in a place that’s still in lockdown or one that has opened back up, people are still moving forward with planning weddings, even if it’s over a year in advance. Now is the perfect time to start using the 2 Most Important Ads To Get Your Name Out There and book more weddings!
Want to hear more about these 2 awesome Ads? Check out my video in my Facebook group!
*If the video link does not work for you, be sure you request to become a group member first!